Market Access Insights

Venture Investors & Acquirers: Your Definitive P&R Checklist

Use this checklist to rapid-fire your due diligence – ensure each asset in your portfolio meets critical payer evidence expectations across all ten domains.

The 10 Critical P&R Due Diligence Domains

Clinical Effectiveness

Prioritize assets with head-to-head comparator data; demonstrated superiority de-risks your portfolio against clinical uncertainty.

Health-Related Quality of Life

Favor assets with published utility data – drugs that quantify EQ-5D gains translate directly into stronger cost-effectiveness profiles.

Cost-Effectiveness

Vet assets with well-validated cost-utility models against local HTA thresholds – robust economic cases protect your returns.

Safety & Tolerability

Scrutinize long-term safety datasets – assets with few late-arising risks lower portfolio volatility.

Comparator Selection

Prioritize therapies tested against the prevailing standard of care; strong comparator evidence minimizes the need for costly follow-up studies.

Patient Population

Favor assets with comprehensive subgroup analyses – consistent efficacy across demographics de-risks global expansion.

Care Pathway Integration

Look for treatments with low operational burden – therapies that streamline into existing workflows speed adoption.

Resource Use & Budget Impact

Vet assets with documented downstream savings – therapies that free up healthcare resources bolster stakeholder support.

Evidence Quality & Robustness

Scrutinize the evidence base for bias risks – assets backed by multiple, peer-reviewed Phase III trials strengthen your confidence.

Uncertainty & Sensitivity

Prioritize assets with thorough scenario testing and clear broader-context narratives – therapies that address equity or ethical concerns carry less market risk.

See Your Edge

Run through these ten checks to identify and prioritize the highest-value, lowest-risk opportunities in your pipeline.

Do you know how your asset and the competitor’s scores in the MARA Rating?

Visit mararating.com or send us a line at sales@mararating.com.

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